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The Secret to Success

Zac Wolfe is a prolific hip hop photographer and a stalwart of the Atlanta scene. His philosophy is simple and one that can be drawn on by anyone aspiring in any industry: Work with passion and work with vigour. Attempt to outshoot your competition and you inherently place yourself in the best possible position to succeed.

“My passion to make it as a hip-hop photographer matched the passion of these guys wanting to be nationally known as rappers. There was this common bond. I adopted a similar intensity as some of the artists that I shot” says Wolfe.  “I’m not motivated by fame, but by that tingly feeling I get when I get the shot. That’s why I do this.”

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