Les Mills New Zealand owns the fitness industry here in New Zealand. Their club experience is one of a kind and their membership numbers over 12 clubs are over 45,000. Their website plays a very important role in keeping members up to date on classes, events and club information. Over the years it fell behind and was due for a huge overhaul. A ginormous project that needed a huge amount of planning, meetings, development and back-end work to link up with the POS and CRM systems – which was carried out by another agency. Swish worked closely with them to maintain the overall visual direction, user interface design, flow and over all aesthetics of the site.